SEO Interview Questions

1) What is SEO and introduce its types?
Search Engine Optimization or SEO is a process of keep changing the position of web page or website in a search engine results by using keywords or phrases.

Two types of SEO are:
1) On Page Optimization
2) Off Page Optimization

2) What is SEO and introduce its types?
The SEO tools that I use are Google analytic, keyword search, Alexa, open site explorer, Google Webmaster.

3) What do you mean by Banklink?
The incoming links to your website or webpage is referred as Backlink.

4) What are out bound Links?
The outbound links are our website links to other webpage or website.

5) Can you tell me something about Googlebot?
To index a webpage Google uses the Googlebot software. Caching, Crawling and indexing of a webpage are done through Googlebot by collecting details from that webpage.

6) What is Cross linking and what are the function of Cross linking?
Cross linking is used to refer the process of linking one site to another site and provide a way to allow the accessing to it.
- It provides the users with reference sites that consists the content related to the search.
- It doesn’t need to be owned by the same person as it provides the methods that have been built on the Internet.
- It serves the purpose to display the page on the search engines using search engine optimization techniques and methods.
- The site ranking is calculated on the basis of the relevance of the sites and then it is reflected on the search engine.
- It uses SEO tools that provide reciprocal links and inbound links that can be used as our SEO.

7) What is the main purpose of using keyword in SEO?
Keyword is a single word, and while a combination of those keywords makes phrases. These keywords or phrases are used by the search engines to populate the subjects over the internet. Search engine stores keywords in the database, and when search is done, it will come up with the best possible match.